Weatherhead’s Somali Ghosh weighs in on effect high inflation will have on holiday shopping

Amid inflation, consumers still spending for holidays

WKYCSomali Ghosh, associate professor at Weatherhead School of Management, weighed in on the effect high inflation will have on holiday shopping this season. “Retailers, about 75% of them are expecting 40% of their annual income this holiday season,” she said, “so they’ll be vying for the customers’ wallets, so in doing that they will be giving deep discounts.”