Weatherhead’s Scott Shane talks about how practicing elevator pitches helps entrepreneurs

Training helps money-seekers in elevator pitch contests: Pitch U shows
The Plain Dealer: Scott Shane, the A. Malachi Mixon III Professor of Entrepreneurial Studies, discussed how practice on their elevator pitches helps entrepreneurs have better results in obtaining investment capital. PITCH U, an elevator pitch competition for students, is part of Shane’s experiment to identify the best training to improve performance.