Comic-Con still draws Hollywood execs, at a lower profile, says Brad Ricca

Comic-Con still a must-go for film industry

Marketplace: Comic-Con, the annual gathering of comic book and other pop culture fans, is this week in San Diego. But this year, many Hollywood studios are not as high profile as they have been in the past, but they are still attending. “All these people go to Comic-Con anyway, and they can, you know, make their deals and search for new ideas and new properties, and do it without preaching to the choir, I think they’ve realized,” explained SAGES lecturer Brad Ricca.