People spend large chunks of time in classes during their formal education and yet, after it is all over, they tend to remember only a few things here and there. This raises the question of what makes some ideas “stick” in the minds of people long after they heard them, while other ideas seem to magically disappear from consciousness almost immediately after the experience is over.
A book called Made to Stick: Why some ideas survive and others die by Chip and Dan Heath explores this phenomenon and the factors that help to make ideas stay vividly and indelibly in the minds of people. The authors recently added to their work with a companion piece, “Making Teaching Stick” which identifies ways to get ideas from the classroom to stick.
At the next University Center for Innovation in Teaching and Education (UCITE) session, attendees will discuss the underlying causes of the “stickiness” of ideas and how this knowledge can be adapted so that what is taught is more likely to leave a lasting impression in the minds of students.
This session will be held Thursday, Nov. 6, from noon to 1 p.m. in the Herrick Room at the Allen Memorial Medical Library Building (at the corner of Adelbert and Euclid).
Pizza and sodas will be provided at this session. RSVP to ucite@case.edu.